LILLIAN CHAN | ART, DESIGN, ILLUSTRATION & CARTOON ART





Website Redesign for Local Dance Troupe

Category : Latest Work Oct 1st, 2015

A re-design and restructure of the site architecture was completed to bring the focus more on recruitment and increasing e-mail opt-ins.

Since its start in 1998, the Gund Kwok Dance Troupe has been known for its Chinese lion and dragon dances. In order to grow membership, the website needed to serve as the main hub of all information & resources available by the dance troupe, but, more importantly, it needed to showcase its members to engage with prospective members and students. To achieve this, an Our Members page was created featuring current members and a few words about why they joined and why they’ve stayed.

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